Improving email delivery is a key issue especially in ecommerce. But before wondering how and what to optimize, first is to get a good picture of what is happening and what goes wrong. Following good practices is obviously a good rule to follow but implementing DKIM, SPF and DMARC can also help improving email delivery rate at this stage.
DMARC helps you know what ISPs know about the incoming emails and why they should deliver these emails. Once activated, supporting ISPs automatically send you reports of incoming emails received. Reports refer on your SPF and DKIM records. Fine tuning these records will help reducing spammy emails and, in the end, improve your sender reputation which leads to better email delivery rates.
Eliminating spoofing reduces risk of being considered as a spammer.Continue reading Understanding and improving email delivery
We are humans, we hate waiting.
Therefore, speed matters in every action we take. In fact, speed seems to be hidden in our mental approaches (it probably has something to do with adrenaline).
Speed sensation relies on multiple factors. The first one is obviously speed itself. But the second one that comes right next is clarity, understanding things quickly, feeling confident. We often instantaneously have feelings and follow them. Thanks to some signs, we know we are in the right place, we know we will find what we are looking for, etc.. Continue reading Speed matters
Koffeeware provides two main products, Creator Five and Photo Web Shop. We get often asked how do Creator Five and Photo Web Shop really differentiate? Some information to better understand which suits best your needs.
To make it simple, on one hand, Photo Web Shop is a turnkey e-commerce environment to create photo products centric web shops. On the other hand, Creator Five is an online tool to provide for product customization functionnalities.Photo Web Shop provides the complete environment to manage the pages of your web site, the products’ database as wel as everything related to the orders and some marketing tools.Continue reading What distinguishes Creator Five from Photo Web Shop?
Our redesigned demo site is now up and running. As the majority of our customers’ web sites have been updated to HTML5 so is now our demo web site.
This new web site demonstrates what HTML5 can bring to your online photo products shop using four examples of product families: photo books, mobile phone cases, prints, cards and calendars. All these families of products benefit from the latest in-browser technology for a simple path to product customization.Continue reading New HTML5 demo site released
HTML5 has been around for some time. It suddenly has come a new buzzword for online photo businesses. Put simply, for non involved people, HTML5 sounds like just another version of that underlying language for web pages. Not really the stuff everybody feels concerned about.Continue reading Why HTML5 is important for online photo businesses
As a follow-up of the Heartbleed vulnerability issue, we have reviewed all Koffeeware services for impact for the issue described in CVE-2014-0160.
A short explanation of the Heartbleed issue
For over two years, the Internet’s most popular implementation of the Transport Layer Security (TLS) protocol has contained a critical defect that allowed attackers to pluck account passwords, authentication cookies, and other sensitive data out of the private server memory of websites. Koffeeware sites were among the millions of web sites using the OpenSSL library, and thus affected by this vulnerability.Continue reading OpenSSL Heartbleed vulnerability issue
Selling photo products online is a tough task as photo publishing ecommerce competition is playing hard. This said, multiple ways exist to increase the average revenue per order.Continue reading Increasing the average value of photo products basket
Being a provider of photo e-commerce solutions, we have had to be able to provide various marketing tools. Among these marketing tools, all kind of coupons were soon needed.
Using a third party tool to generate the lists and then having to import them into our environment would soon have been time consuming. We therefore took the time to write our own random code list generator as a side-project.Continue reading Codabi, a random code list generator
SaaS applications are seen as Web-based software, on-demand software, or hosted software. In other words, SaaS applications run on the SaaS provider’s servers, the provider taking care of the application’s functionality, security, availability, and performance allowing the customer to focus on his core business.
SaaS customers have no hardware or software to buy, install, maintain, or update. Access to applications is easy: You only need a comfortable Internet connection.Continue reading SaaS and photo e-commerce
Improving general turnover is the worry of every e-commerce manager. Each action counts. Transactional emails have their role to play. But what is transactional email about?Continue reading Improving turnover with transactional emails